Joelle Martinez turns insight into action—delivering keynotes that spark change and drive results.

Building community, leadership, and visibility across generations.

Advancing Latinos to Power and Influence

The Latino Leadership Institute unlocks the full economic and social potential of Latinos by preparing, connecting, and elevating Latino leaders and entrepreneurs.

Latino Leadership Development

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Latino & BIPOC Entrepreneur Acceleration

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Latino Potential Is Crucial for Our Nation’s Vitality

Economic Power

$3.7 trillion

Latinos contribute over $3.7 trillion to the U.S. economy, driving the fastest-growing economic segment since 2020

Workforce

78%

Latinos represent 78% of new workforce entrants

Small Business

86%

Since 2008, 86% of new small businesses have been started by Latinos

Population

1 in 3

By 2050, nearly 1 in 3 Americans will be Latino

The Imperative Investment of Our Time:

Closing Latino Opportunity Gaps

Leadership Gap

450%

Latinos are 20% of the workforce but hold only 10% of management and 4% of executive roles, resulting in a 450% leadership gap

Small Business Gap

3%

Latinos own just 11% of U.S. small businesses, a mere 5% of those with employees, and less than 3% generate over $1 million annually

Network Gap

5%

Only 5% of Latino professionals have sponsors, while only 60% have mentors. Latino founders face significant challenges connecting with peers and securing funding.

Economic Gap

$8.4 trillion

Leadership, business, and network gaps have cost the U.S. $8.4 trillion in GDP and deepened the wealth gap for Latinos

Hear From Our Network

“Participating in the LLI has to be one of the best and most impactful decisions I’ve ever made. The LLI is for all Latino leaders who want to become more self-aware, visionary, and successful — for yourself, your family, your community, and your organization.”

Nicolas Jimenez
Sr. Director of Government Affairs, Comcast

“Ignite lit a fire in me. As a Latina journalist, I don’t always think of myself as a leader. However, talking through workplace experiences with others from similar backgrounds and learning about the science behind leadership techniques helped me embrace my abilities.”

Angelika Albaladejo
Multimedia Journalist, Denver7

“As a result of my time in LEAP, I successfully scaled my business, enriched my knowledge, and sharpened my skills, setting my company on a trajectory to new heights.”

Roberto Meza
CEO, East Denver Food Hub

What’s New

Latinas Are Worth More

Latinas Are Worth More

I learned what I was worth the expensive way. This Latina Equal Pay Day, I want to talk about what the wage gap really costs us, the part of it we rarely admit, and why we must stop waiting for someone else to tell us our value. The conversation we were taught to...

America at 250: Leadership, Identity, and The Next Chapter We Write

America at 250: Leadership, Identity, and The Next Chapter We Write

The Fourth of July has long been a conflicted holiday for me. This year, as America marked 250 years of independence, I felt that tension more deeply than ever. I love this country. That has never been in question. For much of my career, I have dedicated myself to...

The Market Has Changed. Investment Hasn’t Kept Pace.

The Market Has Changed. Investment Hasn’t Kept Pace.

Latino economic power has transformed the marketplace. Corporate investment has not. The last time the United States hosted the FIFA World Cup was 1994. America looked very different then. The Latino population was approximately 26 million people. Latino purchasing...

Our Partners

The LLI mission and impact would not be possible without the generous and continued support of our partners.

“In 2024, Latino Leadership Institute and Huntington Bank forged a powerful new relationship, opening doors to meaningful engagement and collaboration. This engagement has quickly delivered results for both organizations, from Huntington providing LLI with financial support and Huntington colleagues thriving in LLI’s Ignite leadership program to the inspiring keynote speech of LLI’s CEO at Huntington Colorado’s inaugural Hispanic Heritage event. Through a mutual commitment to community empowerment and a set of shared values, this alliance allows both organizations to drive positive change for our Latino communities in Colorado.”

Joe Nimmons
Colorado Region President, Huntington Bank