Joelle Martinez turns insight into action—delivering keynotes that spark change and drive results.

Our Mission: Advancing Careers, Businesses, Networks & Economic Mobility for Latinos

Latino Potential Is Crucial for Our Nation’s Vitality

Economic Power

$3.7 trillion

Latinos contribute over $3.7 trillion to the U.S. economy, driving the fastest-growing economic segment since 2020

Workforce

78%

Latinos represent 78% of new workforce entrants

Small Business

86%

Since 2008, 86% of new small businesses have been started by Latinos

Population

1 in 3

By 2050, nearly 1 in 3 Americans will be Latino

The Imperative Investment of Our Time:

Closing Latino Opportunity Gaps

Leadership Gap

450%

Latinos are 20% of the workforce but hold only 10% of management and 4% of executive roles, resulting in a 450% leadership gap

Small Business Gap

3%

Latinos own just 11% of U.S. small businesses, a mere 5% of those with employees, and less than 3% generate over $1 million annually

Network Gap

5%

Only 5% of Latino professionals have sponsors, while only 60% have mentors. Latino founders face significant challenges connecting with peers and securing funding.

Economic Gap

$8.4 trillion

Leadership, business, and network gaps have cost the U.S. $8.4 trillion in GDP and deepened the wealth gap for Latinos

Advancing Latinos to Power and Influence

The Latino Leadership Institute unlocks the full economic and social potential of Latinos by preparing, connecting, and elevating Latino leaders and entrepreneurs.

Latino Leadership Development

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Latino & BIPOC Entrepreneur Acceleration

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What’s New

Latinas Are Worth More

Latinas Are Worth More

I learned what I was worth the expensive way. This Latina Equal Pay Day, I want to talk about what the wage gap really costs us, the part of it we rarely admit, and why we must stop waiting for someone else to tell us our value. The conversation we were taught to...

The AI Economy Needs a Main Street Strategy

The AI Economy Needs a Main Street Strategy

A recent Wall Street Journal article profiled a growing number of companies generating millions of dollars in annual revenue with only one or two employees. Powered by artificial intelligence, these businesses represent a remarkable leap in productivity. They also...

Private Equity Value Creation and Business Success

Private Equity Value Creation and Business Success

Private Equity Is More Than an Ownership Model Private equity has become one of the most influential business models of the past half-century, yet many people still misunderstand what actually makes it successful. Most conversations focus on acquisitions, leverage,...

Our Partners

The LLI mission and impact would not be possible without the generous and continued support of our partners.

“In 2024, Latino Leadership Institute and Huntington Bank forged a powerful new relationship, opening doors to meaningful engagement and collaboration. This engagement has quickly delivered results for both organizations, from Huntington providing LLI with financial support and Huntington colleagues thriving in LLI’s Ignite leadership program to the inspiring keynote speech of LLI’s CEO at Huntington Colorado’s inaugural Hispanic Heritage event. Through a mutual commitment to community empowerment and a set of shared values, this alliance allows both organizations to drive positive change for our Latino communities in Colorado.”

Joe Nimmons
Colorado Region President, Huntington Bank