Jose D. Beteta | Latino Leadership Institute

Jose D. Beteta

Jose is the Co-Founder and CEO of Raices Brewing Company, a Latinx owned and operated brewery next to the Denver Broncos stadium in Denver, CO. (

He served on Human Relations Commission for the City of Boulder where he applied his commitment to social justice. He serves in a variety of leadership roles, and most recently, was appointed by Governor Hickenlooper to serve as Co-Chair of the Minority Business Advisory Council.

Jose was born in Costa Rica. He was the first person in his family to attend and graduate College. In 2014, he received the Boulder County Multicultural Award in Business. Jose and his wife co-founded the cultural organization Barrio E’ in 2012 and opened a physical location in 2015 in Longmont’s Art District where he hopes to leave a legacy for his community.

Current Position: Founder/CEO, Raices Brewing Co.

Education: Bachelor of Science, Business and Information Technology, Howard University

Lives In: Denver, CO

Areas of Expertise:

  • Bilingual
  • Business Administration
  • Community Engagement and Advocacy
  • Community Organizing
  • Community Outreach
  • Diversity
  • Diversity and Inclusion
  • Economic Development
  • Entrepreneurship
  • Equity and Inclusion
  • Event Planning
  • Fundraising
  • Grant Writing
  • Information Technology
  • Leadership Development
  • Management
  • Market Research
  • Multicultural Public Relations
  • Procurement and Contracts
  • Program Implementation
  • Public Service
  • Small Business
  • System Administration

Connect With Jose D. Beteta